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eBook

Research Methods for Business Students, Managers and Entrepreneurs.

According to the author, ‘this is the first media-rich, multi-touch iBook textbook on this subject in the world’

A very useful resource for anyone involved in research.

If you have an iPad, iPhone, or Mac download your free copy from:

https://itunes.apple.com/us/book/research-methods-for-business/id862468951?mt=13

Published by the University of South Wales (USW), Research Methods for Business Students, Managers and Entrepreneurs is a media-rich, Multi-Touch iBooks Textbook, which provides a foundation for research, both for academic study and for practical application in a business environment. Video, audio and image gallery illustrations bring key concepts and examples to life, while a detailed case study runs through the book, following the experiences of a (fictional) student to see how she approaches the challenges and requirements that arise at the different stages of her research project. At selected points in the main text, a reflective activity is introduced to encourage the reader to consider or explore the aspect under discussion.

Stuart Mealor
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Stuart Mealor

Stuart is interested in all things e-learning, with specific interests in Moodle, e-learning strategy, and business development. His experience in education over 30 years, MBA in International Business, and knowledge of e-learning systems implementation, together with graphic design background, give him a unique skill set for e-learning projects.

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